Effective Date: February 27, 2026

Last Updated: February 27, 2026

MCTV Digital, Inc. d/b/a MCTV Elite Advertising (“MCTV,” “we,” “us,” or “our”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website mctvofms.com, use our Client Portal at bot.mctvofms.com, or interact with our SMS messaging services.

1. Information We Collect

1.1 Information You Provide

Contact Information: Name, email address, phone number, business name, and mailing address when you inquire about our services, submit a contact form, or sign up for our Client Portal.
Account Information: Login credentials (email and password) when you create a Client Portal account.
Business Information: Industry, city, advertising preferences, and other details you provide during onboarding.
Contract and Billing Data: Contract terms, invoice records, and payment history managed through our portal.
Creative Assets: Photos, logos, ad copy, and other materials you submit for advertising campaigns.
Communications: Messages you send us via email, phone, SMS, or through the portal.

1.2 Information Collected Automatically

Device and Browser Data: IP address, browser type, operating system, and device identifiers.
Usage Data: Pages visited, time spent on pages, clicks, and navigation paths (collected via Google Analytics).
Cookies: Small data files stored on your device to improve your browsing experience and analyze site traffic.

1.3 Information from Third Parties

We may receive information from advertising partners, venue hosts, and analytics providers to improve our services.

2. How We Use Your Information

We use the information we collect to:

Provide, operate, and maintain our advertising services and Client Portal
Process contracts, invoices, and payments
Send you service-related communications, including contract updates, billing reminders, and campaign performance reports
Send SMS messages related to your account (with your consent)
Respond to your inquiries and provide customer support
Improve our website, services, and user experience
Analyze usage trends and measure advertising effectiveness
Comply with legal obligations and enforce our terms

3. SMS Messaging

If you opt in to receive SMS messages from MCTV Elite Advertising, the following applies:

Consent: You must provide express written consent before receiving SMS messages from us. You may opt in through our Client Portal or by contacting us directly.
Message Types: SMS messages may include contract notifications, invoice reminders, campaign updates, and appointment confirmations.
Frequency: Message frequency varies based on your account activity. Typically 1 to 10 messages per month.
Opt-Out: You may opt out at any time by replying STOP to any message. You will receive a confirmation and no further messages will be sent.
Help: Reply HELP to any message for assistance, or contact us at portal@mctvofms.com.
Costs: Message and data rates may apply depending on your mobile carrier and plan.
No Sharing: We do not sell, rent, or share your phone number or SMS consent information with third parties for their marketing purposes.
Carriers: Supported carriers include AT&T, Verizon, T-Mobile, Sprint, and most major US carriers. Delivery is not guaranteed on all carriers.

4. Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies, including:

Google Analytics (GA4): To analyze website traffic and usage patterns. Google Analytics collects data anonymously and does not identify individual users. You can opt out using the Google Analytics Opt-out Browser Add-on.
Essential Cookies: Required for website functionality and portal authentication.

You can control cookie settings through your browser preferences. Disabling cookies may affect website functionality.

5. How We Share Your Information

We do not sell your personal information. We may share your information with:

Service Providers: Third-party vendors who help us operate our business (e.g., hosting providers, email services, SMS delivery platforms, analytics tools).
Venue Hosts: Limited business information shared with venue partners where your advertisements are displayed, as necessary to fulfill your advertising contract.
Legal Requirements: When required by law, regulation, legal process, or governmental request.
Business Transfers: In connection with a merger, acquisition, or sale of assets.

6. Data Security

We implement reasonable technical and organizational measures to protect your personal information, including:

Encrypted data transmission (HTTPS/TLS)
Secure authentication and access controls on our Client Portal
Row-level security on our database to ensure clients can only access their own data
Regular security reviews and updates

No method of transmission over the Internet is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

7. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes described in this policy, comply with legal obligations, resolve disputes, and enforce our agreements. Contract and billing records are retained for a minimum of seven (7) years for tax and legal compliance.

8. Your Rights

Depending on your location, you may have the right to:

Access the personal information we hold about you
Request correction of inaccurate information
Request deletion of your personal information (subject to legal retention requirements)
Opt out of marketing communications
Opt out of SMS messages by replying STOP

To exercise any of these rights, please contact us at portal@mctvofms.com.

9. Children’s Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a child, please contact us so we can promptly delete it.

10. Third-Party Links

Our website and portal may contain links to third-party websites. We are not responsible for the privacy practices of those sites. We encourage you to review the privacy policies of any third-party site you visit.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The updated version will be indicated by the “Last Updated” date at the top of this page. We encourage you to review this policy periodically.

12. Contact Us

If you have questions or concerns about this Privacy Policy or our data practices, please contact us:

MCTV Digital, Inc.
d/b/a MCTV Elite Advertising
4321 N Honeysuckle Ln
Jackson, MS 39211
Phone: (601) 201-8202
Email: portal@mctvofms.com
Website: mctvofms.com

Privacy Policy